FredEsser.com

  One of the first things I noticed as I started to looking at FRED acronyms is that the term is used by many people.   I quickly found 126 unique FRED acronyms.  From engineering to economics, from faith to science, from medicine to the law, from my hometown to places around the world, I found examples of people using the FRED acronym everywhere.  As it turns out, FRED is perhaps the easiest four-letter combination to type.  That is, geographically it takes up the least space on a QWERTY keyboard.  Each of its letters are next to each other and FRED can by typed with a single counter-clockwise trip.  One is hard pressed to find another four-letter example that can be created by a single spin (clockwise or counter-clockwise). Interestingly, of the 126 unique FRED Acronyms I found, only 2 were negative.  In fact, even one of the negative acronyms has a similar acronym that is possibly positive.  While the te...

How RICE Led to FRED "FRED!!  WHY DON'T YOU EVER LISTEN TO ME?"  My wife said to me moments before I had my epiphany.  It wasn't that I hadn't listened to her.  I suppose the problem is that she had only given her advice when I wasn't paying attention.  Or, for some reason I didn't see how it was inherently easy to remember.  Or, I was in pain so how could I be expected to comprehend what she was saying?...    My name is Fred Esser.    I’ve studied personal training and statistical analysis.    I’ve taken the Black Belt Course in Lean Six Sigma.    I have a BS in Psychology.    I have an MBA.    I’ve read many books, and I’ve had the opportunity to meet some great people.  My goal is to help people live their fantasies by making the best information easier to consume & remember.  We have more than 100,000 Psychologists, 300,000 Personal Trainers, & 700,000 business consultant...